|10-23-2014, 02:35 PM||#1|
Canopy by Hilton eyes gulf countries
Last week, Hilton Worldwide, launched Canopy by Hilton, a new hotel brand that will offer simple, guest-directed service and local choices and eyes to open in major gulf cities.
Dubai, Abu Dhabi, Muscat and Bahrain, have been identified as possible homes for the new hotel chain; Canopy by Hilton.
“We see a number of strong prospects across the region to expand the Canopy by Hilton brand; particularly in Dubai, Abu Dhabi, Muscat, Beirut and Bahrain, where there is a wealth of local flavour and culture suited to the brand’s energised offering,” said John Vanderslice, head of Hilton Worldwide luxury & lifestyle brands.
The launch of Canopy by Hilton is set to adapt to the new technological era and lifestyle of global citizens and will create an evolution in the hotel industry across the Gulf region.
"We saw an opportunity to not only enter the lifestyle space by developing a new brand but also to redefine this category by creating a more accessible lifestyle brand," added Christopher J Nassetta, Hilton Worldwide President and CEO.
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